When it comes to “free traffic” there’s nothing like SEO to drive traffic to your website on a regular basis. The only other form of marketing that comes close to being as cost-effective as search engine optimisation is social media marketing today.


However to make the most of your company needs to have a national reach and be willing to ship your products/services abroad. If you want to be much more localised than this then we would recommend you take a look at PPC advertising or social media advertising.